Rebel agency

PRESS, PR & INFLUENCER MARKETING

Good stories don’t make the headlines by chance.

Good news rarely spreads on its own. To make it happen, you need the right angle, the right moment and the right network. Through press and PR, we help you to launches, to strategically communicate campaigns, news and brand stories. We write incisive press releases, think about the hook that makes your story relevant and ensure your message doesn’t get lost in the noise.

We’re always looking for the right match between message, channel and audience. Trade press, local media, lifestyle magazines, niche blogs or national platforms: every story requires a different approach. We take care of the entire PR process for you, from the communication strategy right through to contact the press, follow-up and reporting. Visibility is great. Credibility Building it up makes it stronger.

We create experiences that people keep talking about.

Sometimes your brand needs not only to be seen, but also to be experienced. That’s why we translate your identity into events that are spot on in terms of concept, atmosphere and execution. From the invitation and guest list to the décor, timing, flow, media coverage and key moments: every detail contributes to the bigger picture. Not just a run-of-the-mill event with a logo slapped on it, but an experience that truly reflects your company.

Whether it’s a launch, whether it’s an opening, a networking event, brand activation, a press event or a brainstorming session: we think beyond the day itself. A good event strengthens relationships, creates content, sparks conversations and gives your business an extra boost. Photos, videos, social media content, press coverage and follow-ups ensure that the impact continues to be felt, even after the last guest has left.

The right creator trumps the biggest following.

At influencer marketing It’s not about the biggest name, but about finding the right match. We’ll pair your brand to creators and influencers that are credible to your target audience and align with your image, values and story. No fake reach, no superficial collaborations, no “quick post and that’s it”. Instead, relevant faces that naturally bring your brand and business closer to the right people.

We guide you through the entire process: selection, briefings, content agreements, timing, approval, follow-up and reporting. In doing so, we ensure there are clear deliverables, usage rights, tracking links and measurable results. This ensures that PR, events and influencer marketing not one-off initiatives, but smart visibility that reinforces itself. Not just to be visible for a moment, but to spark something that sticks with you.

our vision on Press, PR & Influencers

With Rebel Agency, you don't get one-shots, but a strategic approach that fuses PR, events and influencers into one visible story.

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What does Rebel Agency do in the field of press and PR?

What does Rebel Agency do in the field of press and PR?

Rebel Agency helps you strategically communicate your news, launch, campaign or brand story. We identify the right angle, draft press releases and assess which media outlets are relevant to your story. We then manage the distribution, follow-up and reporting. For us, PR is not just about visibility, but above all about credibility.

When is PR relevant to my business?

PR is useful when you have something to say that is relevant to your target audience, sector or the media. Think of a launch, an opening, a new concept, a campaign, a partnership, an award, a social initiative or a compelling entrepreneurial story. Not every news item is automatically newsworthy, but there is often a strong angle to be found. We help you hone that angle.

What is the difference between PR and advertising?

With advertising, you pay for visibility; with PR, you aim to earn media attention through a relevant story. This often makes PR more effective in terms of credibility, as your brand is picked up by an external channel. Advertising gives you more control over timing and messaging, whilst PR lends greater authority. In a strong marketing mix, the two can complement each other perfectly.

Do you write press releases as well?

Yes, Rebel Agency writes press releases that are clear, incisive and newsworthy. We ensure that the key message comes across quickly, that the angle feels relevant, and that journalists can easily understand why the story is interesting. A good press release is not an advertising leaflet, but a well-structured news story. That’s the difference.

Could you also contact the press and follow up with them?

Yes, we can manage the entire PR process. This ranges from the communication strategy and the press release to selecting relevant media outlets, sending out the press release, following up and reporting. We’ll assess which channels best suit your story: local media, trade press, lifestyle magazines, niche blogs or broader platforms. That way, your message won’t simply get lost in the noise.

Can you guarantee that my company will be featured in the press?

No, media coverage can never be fully guaranteed. The media decide for themselves which stories to cover. What we do, however, is maximise your chances by providing a strong angle, a professional press release, a relevant media list and effective follow-up. So we don’t make empty promises, but we do ensure the right approach is taken.

What does Rebel Agency do in the events sector?

Rebel Agency translates your brand into events that are spot on in terms of concept, experience and execution. We work with you on the concept, the invitation, the guest list, the décor, the timing, the flow, key content moments, press coverage and follow-up. Not just a standard event with a logo on it, but an experience that feels like your company. Every detail must contribute to the bigger picture.

What sort of events can you help with?

We can provide support for launches, openings, networking events, brand activations, press events, client events, brainstorming sessions and internal events. The approach depends on the objective: raising visibility, strengthening relationships, creating content, generating press coverage or building a community. A successful event doesn’t end on the day itself. Its impact must continue to be felt afterwards.

Why is an event of interest to my brand?

An event allows people to experience your brand rather than just reading about it. This creates a more immersive experience, a stronger connection and valuable content. Photos, videos, social media posts, press coverage and follow-up activities can extend the impact of an event. In this way, a single moment becomes a broader marketing opportunity.

What does Rebel Agency do in the field of influencer marketing?

With influencer marketing, we match your brand with creators or influencers who align with your target audience, brand image and values. We don’t just look at reach; we focus primarily on credibility, compatibility and relevance. No fake reach or superficial collaborations. Instead, we work with people who naturally bring your brand closer to the right audience.

How do you choose the right influencers or creators?

We select influencers based on target audience, content style, credibility, reach, engagement and brand fit. The biggest name isn’t automatically the best choice. Sometimes a niche creator with an engaged community works much better than a high-profile account that isn’t a genuine fit. Relevance trumps mere reach.

Do you manage the entire influencer process?

Yes, we oversee the entire process. This ranges from selection and briefing to content agreements, timing, approval, follow-up and reporting. We also ensure there are clear deliverables, usage rights, tracking links and measurable results. This way, influencer marketing isn’t just a one-off initiative, but a deliberate marketing campaign.

What is the difference between PR, events and influencer marketing?

PR builds credibility through the media, events allow people to experience your brand, and influencer marketing brings your brand closer to your target audience through relevant figures. Each element plays a different role, but they can greatly reinforce one another. A launch, for example, can attract press attention, be experienced through an event and be further disseminated by creators. This creates a greater impact than a single, isolated campaign.

How much does PR, an event or influencer marketing cost?

The price depends on the scope, preparation, execution and follow-up. A press release with limited distribution is quite different from a full PR programme, an event concept or an influencer campaign involving several creators. That is why we first assess your objective, timing, target audience and budget. We then put together a proposal tailored to what you want to achieve.

Why choose Rebel Agency for PR, events and influencer marketing?

Rebel Agency never views visibility as a one-off event. We look for stories, experiences and collaborations that align with your brand and leave a lasting impression on your target audience. From press releases to events and influencer campaigns, we ensure everything is cohesive. Not your average visibility – visibility with substance.